Marketing 101
Now that is marketing.
Respectful, ingenious, class.
10. We’re moving the first people in and are completely bought out - 389 residences before the completion of construction in a market that is decidedly not booming. (Don’t get me wrong, this was a good building priced well in a great location. But, our marketing was the x factor in making it work.)
Godin is, to my uneducated ears, a total purple cow, the engineer of marketing. This just proves it.
Maybe :-)
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Steve Lacey, software developer at Google, British, married to the lurvely Nabila, dad to the wonderful Julian and Jasmine. Living in Kirkland (near Seattle), WA.
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About this Entry
This page contains a single entry by Steve published on January 12, 2007 9:52 PM.
Opt Out Of Unsolicited Credit Card Offers was the previous entry in this blog.
Findory Is No More is the next entry in this blog.
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